2 jobs found for Product management in Causeway Bay

Head of Digital Marketing & Acquisition, Financial ServicesOur client is a fast-growing virtual financial services provider in the region. With the successful business model and increasing revenue, our client is looking for a team head to drive the commercialisation (marketing & acquisition) of their platforms and products. about the team.Report to the Director of Sales & MarketingLead a team of 6 (UX, UI, CRM, Performance Marketing, Social Media, etc.)Young and dynamic team about the job.Develop strategic plans to drive the commercialisation of the digital channels (e.g. website and mobile app)Work closely with the IT team / Product Management team to explore and enhance the customer journey, customer experience, product functions and product featuresWork with the Marketing, Sales, Channel / Partnership team to execute joint-sales and marketing campaignsWork closely with related BUs and external partners to develop strategic partnershipsOversee the growth (retention and activation) and acquisition campaigns to acquire new users, retain and activate existing users, developing a sustainable customer ecosystemTrack and analyse the performance of the product with conversion funnel metricsDevelop and lead the annual digital marketing calendar and strategies, including performance marketing, social media community engagement and content creation, paid ads, etc. skills & experiences required.Bachelor degree in Business, Marketing, IT, Operations or any related discipline10+ years of experience in digital marketing, e-commerce management, digital sales / acquisition, digital product management gained from digital / tech-driven companiesExcellent stakeholder management, team leading and interpersonal skillsExcellent command of Cantonese and English Interested candidates, please click APPLY NOW or send your updated resume to Scarlett Chan at scarlett.chan@randstad.com.hk

Marketing Director about the company. Our client is a fast-growing SaaS company based in Hong Kong with multiple products and solutions, providing support on event management to businesses across different sectors. Headquartered in Hong Kong, our client has footprints in a number of Asian counties and is looking to expand the team. about the team. Report to the Marketing DirectorLead a team of 5 with a dotted reporting line from regional teamsYoung and energetic teamDynamic workplace with cultural diversity about the job. Spearhead integrated branding, marketing and communications campaigns, raising brand awarenessIdentify the potential area of revenue growth and penetration, defining client segments, characteristics, size, etc.Develop and lead strategies for market penetration, capturing the market sharePlan and lead effective growth marketing plans for client acquisition, activation and retention by performance-driven and data-driven marketing activities (e.g. SEM, SEO, paid advertisement, etc.), bringing traffic and generating organic leadsDefine, monitor and evaluate KPIs and ROI targets for marketing campaigns, making timely adjustments and remedyWork closely with Product Design, Product Management, Business Development and other relevant functions, optimizing growth campaigns and delivering thorough strategiesGather and analyze business performance and information using relevant Bi toolsManage and communicate with internal and external stakeholders in an efficient approach skills & experiences required. Degree holder of Marketing, Communications, Business, IT or any related discipline8+ year of solid marketing experienceExperience in B2B businesses and SaaS companies is a plusMust be digital savvy, familiar with relevant analytical tools (e.g. Google Analytics, Tableau, Power BI, etc.)Result-driven and sales-driven mindsetTeam leading experience in a MUSTExcellent stakeholder management and interpersonal skillsExcellent communication skills in Cantonese and English Interested candidates, please click APPLY NOW or send your updated resume to Scarlett Chan at scarlett.chan@randstad.com.hk