Randstad - one of the world’s leading recruitment agencies - announced this year’s most attractive employers in Hong Kong SAR. Hosted for the sixth consecutive year, the results from the Randstad Employer Brand Research has crowned CLP Power Hong Kong Limited as the Most Attractive Employer in Hong Kong SAR for 2018.
Natellie Sun, Managing Director at Randstad Hong Kong said, “We would like to commend the winners for their strategic efforts in building a strong employer brand that resonates with Hong Kong SAR job seekers and employees alike. We hope that our annual Employer Brand Research will continue to provide insights around employees’ key motivators, and help organisations boost their talent acquisition strategies through a strong employer brand.”
here’s a summary of the awards presented during the event:
winners of the 2018 Most Attractive Employers Award
1. CLP Power Hong Kong Limited 2. MTR 3. Swire Properties
The awards are presented to the top three companies to work for in Hong Kong SAR that have received the highest attractiveness score in the survey. The winners for this category are selected from the 75 of the largest employers in Hong Kong SAR based on local workforce size and excludes conglomerates.
Mr T. K. Chiang, Managing Director at CLP Power Hong Kong Limited said, “We are very honoured to be recognised as the Most Attractive Employer by the Hong Kong SAR community. This award is a strong recognition to our entire workforce who have been working tirelessly to serve our 2.5 million customers with a safe and reliable supply of electricity at reasonable prices. We are committed to supporting Hong Kong SAR to become a greener and smarter city and we will continue to make CLP Power a great place to work where our employees can take pride in.”
Randstad Employer Brand Sector Awards
- Banking & Financial Services: Morgan Stanley
- Information Technology: IBM
- Luxury, Retail & Consumer: Richemont
Sector awards are awarded to companies that have received the highest attractiveness score within their sector. Companies that have been included in the survey outside of Hong Kong SAR’s 75 largest employers are eligible to receive this award. A total of 103 companies were surveyed in 2018.
Employer Excellence Award *new*
- Hong Kong Jockey Club
This inaugural award is presented to the company that ranks the highest across 10 Employee Value Proposition (EVP) drivers. The winner for this category has demonstrated excellence in communicating its EVP and is selected from a total of 103 companies included in the survey to ensure an even playing field.
As an expert in employer branding, Randstad conducts extensive research into the factors that attract potential employees to an organisation. The 2018 Randstad Employer Brand Research is conducted with more than 4,295 respondents based in Hong Kong SAR. Globally, the research analysed the attractiveness of 5,755 companies in 30 markets, surveying more than 175,000 respondents.
- hong kong sar's top 75 companies revealed: randstad employer brand research 2018
- 2018 most attractive employer (second runner up) - swire properties
- 2018 most attractive employer (runner up) - mtr
about randstad employer brand research
Celebrating its 18th edition globally, the awards from the Randstad Employer Brand Research are presented each year to the most attractive employer in 30 markets across the globe with more than 175,000 employees. It is the most representative and inclusive employer brand research in the world.
The outcomes of the awards are based on public perception and focuses on overall brand awareness and absolute attractiveness. This creates a level playing field for all competing companies instead of giving an advantage to large multinationals with higher name recognition than smaller companies. This award is not open for nomination and the results are based solely on the opinions and votes of the local workforce – making it the only award that is truly representing ‘the people’s choice’.
The list of companies surveyed are determined by the local workforce size in Hong Kong SAR, whereby the 75 largest employers with more than 1,000 employees participate. Additional companies surveyed outside of the top 75 largest employers are selected by Randstad to provide a comprehensive sector representation. The survey sample mirrors the Hong Kong SAR population, based on region, age and gender. To determine “name awareness” of the employer brand, respondents were asked to identify companies they recognized. To determine “name attractiveness” of the employer brand, they were asked if they would like to work for those companies. Respondents were prompted to evaluate each of the companies they would like to work for across ten “EVP factors” such as salary & benefits, job security, work atmosphere and work life balance.
Randstad is a global leader in the HR services industry and specialised in solutions in the field of flexible work and human resources services. We have a strong presence across Asia-Pacific and offices in Singapore, Malaysia, Hong Kong SAR, China, Japan, Australia and New Zealand. We support people and organisations in realising their true potential, helping find the best permanent and contracting talent in accounting & finance, banking & financial services, construction, property & engineering, corporate & secretarial support, human resources, information technology, legal, life science, sales, marketing & communications, retail and supply chain & procurement.
Human connection is at the heart of our business. Our personal approach, supported by state-of-the-art technology, is what sets us apart in the world of work. We express this with a new brand promise: Human Forward.
Hear what our leaders have to say about #HumanForward or head over to our new website and learn more about our Human Forward brand promise.