about the company.
a premier, historic international law firm with an established Asia-Pacific footprint and a long-standing legacy in Hong Kong. Advising global financial institutions, property conglomerates, and multinational corporations, the firm offers a prestigious, high-performing platform for corporate communications and marketing professionals.
about the team.
a sophisticated regional Marketing & Business Development team. The culture is collaborative, intellectual, and forward-thinking. Working alongside BD leads, communications specialists, and practice partners, the digital marketing team is responsible for driving brand awareness, regional campaigns, and client engagement across digital touchpoints.
about the job.
- Execute and monitor digital marketing initiatives across corporate website channels, email campaigns, and paid/organic social media platforms (such as LinkedIn).
- Manage and update corporate website content via WordPress, maintaining practice profiles, insight articles, and legal updates to ensure optimal performance and brand alignment.
- Track campaign performance using web analytics tools, reporting key digital metrics and optimizing content for SEO to maximize reach.
- Assist in producing, editing, and distributing multimedia content, including webinars, podcasts, and partner interview videos.
- Coordinate external e-marketing blasts, manage subscriber databases, and analyze open/click-through rates to improve client engagement.
skills & experiences required.
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