brand experience/ visual merchandising lead.

about the company.
MNC Renowned Sports Brand Company

The Brand Experience team is a core part of the Brand and Community organization. This team focuses on elevating brand and product stories through a sharp focus on storytelling, visual merchandising, and overall store experience. The team works to bring marketing moments to life in our retail locations, aiming to enhance the guest experience and brand recognition while driving sales.

• Localize and execute visual merchandising initiatives, styling, and storytelling based on global / regional strategies.
• Support pre-season, in-season, and post-season visual merchandising deliverables and strategies for merchandising and planning, brand, and retail stores.
• Work closely with regional/global RBE, Brand, and Visual Merchandising teams to ensure market delivers into a global vision.
• Create detailed merch map with product and storytelling execution by working closely with regional RBE team & product team for new store openings and optimizations.
• Provide product presentation guidance & training to store VM leads on VM shifts.
• Visit stores at least twice a week to monitor if stores adhere to the company VM standards
• Create local styling guidelines for mannequins and staff outfit
• Track & record local VM expenses

• At least 5 years of experience in visual merchandising, buying, or retail brand marketing.

• Experience working in a retail environment, with a preference for apparel.

• Advanced graphic design skills using Photoshop and Illustrator.

• Proficiency in English communication.

• Experience in store planning is a plus.

• Proven ability to work cross-functionally to deliver results.