senior trade/channel marketing manager - fmcg/consumer goods in Hong Kong

posted
contact
tommy wong, randstad hong kong
job type
permanent
salary
HK$ 45,000 - HK$ 55,000 per month

job details

posted
location
hong kong
specialism
marketing, digital & PR
job type
permanent
working hours
Full-Time
salary
HK$ 45,000 - HK$ 55,000 per month
experience
5 years
reference number
91M0144487_1589768924
contact
tommy wong, randstad hong kong
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job description

Senior Channel/Trade Marketing Manager - FMCG Goods

Our client is a global leading FMCG Company with a diverse product portfolio ranging from food to homecare to personal care.

The Senior Trade Marketing Manager (with team management) is responsible in developing, implementing and analyzing trade marketing campaign strategies across key retailers in Hong Kong. The position requires cross collaboration with internal stakeholders eg. key account (sales), planning, branding team, supply chain, logistics and finance.

Responsibilities:

  • Develop strategic trade marketing campaigns (trade offers, new product launch, promotion and in-store progrmas) to drive sales and market share growth across categories
  • Review trade marketing campaigns to drive continuous improvement
  • Monitor and manage trade budget management and key account/retail space for (further) optimization
  • Monitoring and analyze customer/shoppers insights to gain and drive competitive strategies and effective portfolio brand management
  • Ensure in-store execution excellence, lead promoter program
  • Provide guidance, coaching and supervision to team

Requirements:

  • Degree holder in in Marketing or business discipline
  • Minimum 5 years experience in FMCG field in trade/channel marketing management
  • Experience in Brand management and Category management is a definite advantage
  • Excellent interpersonal skills and communication skills
  • Strong analytics and presentation skills

Interested Candidates, please send updated resume to Tommy Wong at tommy.wong@randstad.com.hk

skills

trade marketing, FMCG, consumer, healthcare, personal care, team management, non-food, POP, POSM, key account, MNC, channel marketing, nutrition, milk powder, food, homecare

qualification

no additional qualifications required

educational requirements

Bachelor Degree