senior performance marketing / sem specialist in Causeway Bay

scarlett chan, randstad hong kong
job type
HK$ 30,000 - HK$ 45,000 per month

job details

causeway bay
marketing, digital & PR
job type
working hours
HK$ 30,000 - HK$ 45,000 per month
5 years
reference number
scarlett chan, randstad hong kong
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job description

Senior SEM Specialist

Our client is a 4As digital marketing agency in Hong Kong. With the rapid growth of the business, the company is expanding the team and looking to hire a Senior SEM Specialist to lead more campaigns.

about the team.

  • Report to the Founder
  • Join a team of 15
  • Fast-moving and dynamic working environment
  • Growing and financially stable business

about the job.

  • Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Set targets, monitor KPIs, and set up mechanisms to measure multiple campaigns across many online channels
  • Track, report, and analyze KPIs and website analytics for PPC initiatives and campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
  • Perform ongoing paid keyword discovery, expansion and optimization
  • Research and analyze competitor advertising links
  • Present key data and conclusions to management and/or Clients

skills & experiences required.

  • Degree holder of Marketing, Communications, Business, or any related discipline
  • 5+ years of experience in performance marketing, search engine marketing or internet marketing
  • Experience in popular ad platforms (e.g. Google ads, Apple, Facebook) or with Google Ads certification would be a plus;
  • Experience in managing digital marketing campaigns for mobile apps would be beneficial
  • Excellent stakeholders management and interpersonal skills
  • Excellent communication skills in Cantonese, English and Mandarin

Interested candidates, please click APPLY NOW or send your updated resume to Scarlett Chan at


ppc, pay-per-click, pay per click, SEM, Search engine marketing, performance marketing, internet marketing, online advertising, social media, digital marketing, web analytics, conversion funnel, user acquisition, startup, ecommerce, mobile app, 4As


no additional qualifications required

educational requirements

Bachelor Degree