(senior) crm executive - fmcg principle in Hong Kong Island

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job details

posted
location
hong kong island
specialism
marketing, digital & PR
job type
permanent
working hours
Full-Time
experience
1 year
reference number
91M0127018_1540519455
contact
tommy wong, randstad hong kong
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job description

(Senior) CRM Executive - FMCG & Consumer Good

Our client is a global multinational consumer FMCG organization within the non-food category.

They are looking for a (Senior) CRM Executive for their upcoming exciting expansion plan and new initiatives for 2019.

Responsibilities:

  • Develop and execute CRM campaigns (Loyalty programs) to improve member acquisition and retention
  • Customer behaviour analysis through quantitative and qualitative research
  • Using analytics to provide intelligence and provide recommendations to further develop customer experience
  • Collaborate with internal and external stakeholders to ensure CRM campaigns are executed effectively
  • Responsible for CRM report preparation and administration related tasks
  • Assist CRM events
  • Member database management to ensure information are up-to-date
  • Prepare analytical reports and insights on CRM campaign performance

Requirements:

  • University holder in Business or related discipline
  • Minimum 1 year work experience in CRM or Marketing, preferably in multinational or sizeable organizations
  • Strong communication and time management
  • Proficient in Microsoft Office applications

Interested candidates, please send updated CV/resume to tommy.wong@randstad.com.hk.

skills

no additional skills required

qualification

Bachelor Degree holder

educational requirements

Bachelor Degree