senior brand manager - fmcg/beverage in Hong Kong

doris wan, randstad hong kong
job type
HK$ 50,000 - HK$ 58,000 per month

job details

hong kong
marketing, digital & PR
job type
working hours
HK$ 50,000 - HK$ 58,000 per month
5 years
reference number
doris wan, randstad hong kong
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job description

about the company.Our client is a multinational beverage company with strong presence in Western Europe, Eastern Europe and Asia. The company emphasizes on giving back to the community and protecting our environment. It launched ground-breaking innovations to reduct plastic waste globally by more than 1,200 tonnes annually - as much as 60 million plastic bags. To cope with their Asia expansions, they are currently looking for a Senior Brand Manager to lead the team in HK. about the team.The company employs over 40 thousand people worldwide. Reporting to the Brand Marketing Director and leading a team of Assistant Brand Managers and Marketing Executives, you are required to design the long term development of your designated brand(s). about the job.
  • Lead, design and implement short and long term strategic brands plan
  • Responsible for all ATL and BTL activities which would maximize business opportunities
  • Work cross-functionally and with external parties on building and enhancing brand awareness locally
  • Lead the analysis of market reports, competitor trends, consumer reports and sales reports; provide insights for senior management's review
  • Collaborate with research teams on market analysis and research programs
  • Facilitate the development of strategic brand reviews by identifying consumer behaviors, innovation opportunities and marketing strategies
skills & experiences required.
  • Bachelor degree in Marketing, Business Administration or other relevant disciplines
  • 5+ years of experience in brand/product management at a managerial level
  • Experience in Beverage will have advantage
  • Strong commercial and numerical sense
  • Proven track record in building brand awareness and channel sales through effective marketing strategies

Interested candidates, please apply directly. Feel free to reach out to when you have any questions.


no additional skills required


no additional qualifications required

educational requirements

Bachelor Degree