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regional digital marketing manager -b2b tech (social, seo, app).

job details

summary

    job details

    about the company.
    Our client is a fast-growing international B2B technology company with a regional HQ in Hong Kong Headquartered in Hong Kong, providing products and services across information technology, telecommunications, data centres, etc. Our client has footprints in a number of Asian countries and is looking to expand the international marketing team.

    about the team.
    • Report to the Marketing Director
    • Join a team of 4
    • Cover international / global market
    • Work in a dynamic workplace with cultural diversity


    about the job.
    • Design and lead the implementation of digital marketing campaigns across various channels, e.g. website, app, social media platforms, EDM, paid media, SEO, SEM, etc. to raise brand awareness, drive traffic and generate leads
    • Manage and optimize the content on the company website
    • Plan the annual social media calendars across Facebook, LinkedIn, Twitter, etc.
    • Coordinate with agencies and vendors, drive and monitor the delivery of quality digital content
    • Set targets, monitor KPIs, and set up mechanisms to measure multiple campaigns across many online channels, including SEO, SEM, social media, etc.
    • Track, report, and analyze KPIs and website analytics for SEM / PPC initiatives and campaigns with Google Ads, Twitter Ads, Facebook Ads, Linkedin Ads, etc.
    • Set targets, monitor KPIs, and set up mechanisms (e.g. visits, conversation funnel, CPC, ROI, cost analysis, return rate, etc.) to measure multiple campaigns across online channels
    • Develop and deliver tailored content to the targeted audience via CRM and e-commerce platforms / websites via marketing automation / CRM automation tools, e.g. Hubspot, Adobe Marketing Cloud, Salesforce Marketing Cloud, etc.
    skills & experiences required.
    • Bachelor's degree in Marketing, Communications, Business, or any related discipline
    • 6+ years of experience in performance marketing / search engine marketing / internet marketing / digital marketing
    • Experience in B2B and IT / technology sector is a must; Relevant experience in SaaS / cloud / telecommunications / data centres would be a big plus
    • Experience in popular ad platforms (e.g. Google ads, Apple, Facebook, Hubspot, LinkedIn Campaign Manager)
    • Work knowledge of marketing analytical tools, e.g. HubSpot, Google Analytics, LinkedIn Analytics, Twitter Campaign Analytics, etc.
    • Excellent stakeholders management and interpersonal skills
    • Excellent communication skills in English, Cantonese / Mandarin / any Asian language would be a big plus
    Interested parties, please click APPLY NOW or send your most updated CV to Elizabeth Ho at elizabeth.ho@randstad.com

    about the company.
    Our client is a fast-growing international B2B technology company with a regional HQ in Hong Kong Headquartered in Hong Kong, providing products and services across information technology, telecommunications, data centres, etc. Our client has footprints in a number of Asian countries and is looking to expand the international marketing team.

    about the team.
    • Report to the Marketing Director
    • Join a team of 4
    • Cover international / global market
    • Work in a dynamic workplace with cultural diversity


    about the job.
    • Design and lead the implementation of digital marketing campaigns across various channels, e.g. website, app, social media platforms, EDM, paid media, SEO, SEM, etc. to raise brand awareness, drive traffic and generate leads
    • Manage and optimize the content on the company website
    • Plan the annual social media calendars across Facebook, LinkedIn, Twitter, etc.
    • Coordinate with agencies and vendors, drive and monitor the delivery of quality digital content
    • Set targets, monitor KPIs, and set up mechanisms to measure multiple campaigns across many online channels, including SEO, SEM, social media, etc.
    • Track, report, and analyze KPIs and website analytics for SEM / PPC initiatives and campaigns with Google Ads, Twitter Ads, Facebook Ads, Linkedin Ads, etc.
    • Set targets, monitor KPIs, and set up mechanisms (e.g. visits, conversation funnel, CPC, ROI, cost analysis, return rate, etc.) to measure multiple campaigns across online channels
    • Develop and deliver tailored content to the targeted audience via CRM and e-commerce platforms / websites via marketing automation / CRM automation tools, e.g. Hubspot, Adobe Marketing Cloud, Salesforce Marketing Cloud, etc.
    skills & experiences required.
    • Bachelor's degree in Marketing, Communications, Business, or any related discipline
    • 6+ years of experience in performance marketing / search engine marketing / internet marketing / digital marketing
    • Experience in B2B and IT / technology sector is a must; Relevant experience in SaaS / cloud / telecommunications / data centres would be a big plus
    • Experience in popular ad platforms (e.g. Google ads, Apple, Facebook, Hubspot, LinkedIn Campaign Manager)
    • Work knowledge of marketing analytical tools, e.g. HubSpot, Google Analytics, LinkedIn Analytics, Twitter Campaign Analytics, etc.
    • Excellent stakeholders management and interpersonal skills
    • Excellent communication skills in English, Cantonese / Mandarin / any Asian language would be a big plus
    Interested parties, please click APPLY NOW or send your most updated CV to Elizabeth Ho at elizabeth.ho@randstad.com