regional crm & digital marketing manager - retail in Tsim Sha Tsui

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job details

tsim sha tsui
job category
marketing, digital & PR
job type
HK$ 40,000 - HK$ 45,000 per month
reference number
miso chui, randstad hong kong
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job description

Our Client is The World’s Leading Fashion Jewelry Brand. To cope with their tremendous expansion, they are now looking for < Regional CRM & Digital Marketing Manager > to join their fast growing company.

Job Description:

  • Plan and formulate CRM marketing strategies, including customer engagement activities and digital marketing strategies to expand brand exposure with Global and Regional direction across APAC
  • Manage customer data for driving campaign strategies, including establish CRM program, build up database, conduct consumer behavior analysis
  • Work closely with local and APAC team to implement CRM program in order to drive sales and enhance customer loyalty
  • Collaborate with the digital marketing and ecommerce teams to identify where CRM data can be used for more effective targeting and personalization across social media, digital media and the website
  • Act as the regional representative to affect change with Global IT on CRM and related platforms and systems
  • Prepare consumer insights reports for internal stakeholders across the marketing, sales and merchandise departments to feed into overall business insights and planning

Job Requirement:

  • Bachelor Degree in Marketing or relevant disciplines
  • Minimum 6 years’ in CRM Marketing experience in Retail/ FMCG industry
  • Strategic, strong analytical skills and result-oriented
  • Good interpersonal and communication skills
  • Solid experience in using business intelligence tools such as Qlikview, PowerBI or related platforms
  • Good command of written and spoken English and Chinese

Interested parties kindly apply via "Apply Now" or contact Miso Chui - 2232 3433 for a confidential discussion.

Please note that only short listed candidates will be notified. All information gathered will be treated in strict confidence and solely used for recruitment purposes.