about the company. Our client is a leading retail group with a number of renowned beauty brands in the world. With growing business in Hong Kong, they are looking for a Marketing Manager to join and lead the team in the aspect of Public Relations, Communications, Social Media Manager, CRM and Brand Marketing. about the team. Reporting to the General Manager, you will be leading your team on eCommerce, CRM, digital marketing and marketing communication initiatives. You will work alongside with other regional members to align on brand communications, promotion campaigns and other relevant marketing plans. You are expected to demonstrate excellence project management as well as being a gatekeeper for your department's P&L. about the job.
- Plan and drive strategic and commercial marketing campaigns for the Hong Kong market across all channels including retail stores and marketplaces
- Collaborate closely with regional teams to ensure alignment and implementation of marketing plans in the region
- Oversee public relations campaigns (on- and off-line) including pitching, key launches, press releases and interviews
- Plan and manage social media calendar
- Build positive relationship with influencers and local influencers for seeding opportunities and digital content creation
- Increase brand awareness through CRM initiatives
- Build lifecycle marketing journeys to acquire and retain customers and avoid dormant members
skills & experiences required.
- Degree or above in Marketing, Business Administration or relevant disciplines
- 6+ years of marketing experience with minimum 3 years in digital marketing and/or public relations is required
- Experience in multi brand / multi category management will be a plus
- Proven track record in managing online advertising campaigns, mobile app and marketplace marketing
- Great analytical and numerical skills
- Proficient in English, Cantonese and Mandarin is required
- Open to candidates from any retail background including fashion, watches & jewelry, accessories, leathergoods and etc
Interested parties, please apply directly with your most updated resume, latest and expected salary package. Feel free to reach out to doris.wan@randstad.com.hk if you have any questions.