Head of Marketing (Branding & Advertising)
The company is a leading internet company and lifestyle consumer brand in Hong Kong and the region. With the successful business model and market share, the company is looking for a seasoned leader to drive the all-rounded marketing campaigns of the company and strengthen the corporate brand.
about the team.
- Report to the CEO
- Lead the Marketing Department of 8-12
- Join a young and dynamic working culture
about the job.
- Oversee the strategic 360 / integrated / campaign marketing plans
- Oversee the annual online and offline branding and advertising campaigns, including traditional advertising (e.g. TVC, OOH media, print, etc.) and BTL (e.g. social media contents, EDM, product flyers and brochures, etc.)
- Develop and lead the annual digital media calendar and strategies, social media community engagement and content creation, digital banners, paid ads, etc.
- Partner and work closely with advertising agencies / vendors to ensure quality delivery of campaigns
skills & experiences required.
- Bachelor's degree in Business, Marketing, Communications, Operations or any related discipline
- 15+ years of experience in advertising / branding / all-rounded / 360 / integrated marketing / marketing communications / event management
- Candidates from B2C / consumer industries (e.g. FMCG, conglomerate, consumer services, etc.) are welcome
- Solid experience in sizable budget & P&L management is a MUST
- Solid experience in leading a team is a MUST
- Excellent stakeholder management, team leading and interpersonal skills
- Excellent command of Cantonese, English and Mandarin
Interested candidates, please click APPLY or send your updated resume to Scarlett Chan at email@example.com
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