head of institutional marketing (crypto, digital assets).

about the company.Our client is one of the most reputable manufacturers who fully integrates pulp and paper in the world. It is internationally recognised in over 100 countries. They are committed to support the work performance of executives by delivering premium quality office stationery products. To cope with their local expansions, they are currently looking for a Assistant Marketing Manager to join and bring in new inspirations.about the team.Reporting to the General Manager, you will also work closely with the HQ on localising marketing direction and strategies. You will be supported by a small team for your day to day operations. You are expected to collaborate with your internal sales team and external retailers to ensure marketing campaigns are implemented effectively.about the job.Formulate, drive, plan and implement ATL & BTL marketing strategies, ensuring budget and yearly planResponsible for all channels' BTL activities with a heavy focus on B2BWork closely with external vendors on marketing productions, media relationship and market insights sharing to ensure desired KPIs are achievedCollaborate internally with sales team on implementing effective trade strategies for the purpose of achieving business targetsManage social media platforms to ensure communication direction is aligned with offline channelsskills & experiences required.Degree or above in Marketing, Business Management, Public Relations or any relevant discipline5+ years of relevant marketing experience, preferably within the consumer goods/FMCG/retail sectorExperience with B2B marketing is a PLUSExcellence in English and Cantonese communication is requiredSelf-starter, able to work under pressure and a team playerInterested parties, please apply directly with your most updated CV including your latest and expected salary package. Feel free to reach out to doris.wan@randstad.com.hk if you have any questions.

about the company.Our client is the world well-known integrated communications consultancy. With its rapid expansion in Hong Kong, our client is looking for an AM to join their digital team that focuses on their international finance, insurance, fin-tech and banking clients. about the team.Young and dynamic team cultureglobal exposure, international clients onlyflexible working hoursabout the job.focuses on client facing and communications to achieve high level digital communications strategiesresponsible for data analytic on campaign performance and optimisation of strategiesprovide insights and consultation to clientsdeliver solutions across the arc of communication channels, traditional or non-traditional on digital platforms skills & experiences required.around 3-5 years working in fast-paced agency environment with good interpersonal skillssolutions-driven, able to provide good consultations to clientsknowledge in social media, media planning and digital marketing analyticinnovative, think outside the box and have in depth understanding on all different types of digital communicationsexcellent command in English and Cantonese, native English who can speak Cantonese but cannot write Chinese is also welcome experience in content developmentexperience in new business pitching and proposal developmentInterested candidates, please click APPLY NOW or send your updated resume to Elizabeth Ho at elizabeth.ho@randstad.com.hk

CRM Manager / Marketing Manager | shopping mall (immediate) Our client is a sizable property developer with a solid local and regional presence. The company is looking for a CRM Manager to join the Marketing function of one of its flagship shopping malls. about the team.Report to the Head of MarketingLead a team of 4-5Supervise a sizable Customer Services TeamAn international corporate culture with excellent fringe benefits about the job.Develop CRM directions and annual strategic plans for the shopping mallLead and guide the execution of CRM plansDrive user acquisition and retention of the loyalty programme by member activation activitiesDevelop CRM-related digital and online communications plans (inc. website, SEO, SEM, social media, mobile app, etc.)Develop partnerships and maintain close relationships with tenants for joint marketing and promotional activitiesMonitor and evaluate the performance of CRM campaignsExtract, analyze, and report on customer-related activities (e.g. consumption behaviours, member segmentation, acquisition, activation, retention, referral, etc.)Supervise and monitor the Customer Services team, ensuring quality and high-standard customer servicesCollaborate closely with other marketing functions (e.g. Digital, Event, Public Relations, etc.) to deliver comprehensive marketing campaigns and satisfactory customer journey skills & experiences required.Bachelor's Degree in Marketing, Communications, Business, or any related discipline8+ years of experience in CRM in a fast-moving retail environmentExperience in shopping malls is a MUSTExcellent team management, stakeholder management and interpersonal skillsExcellent communication skills in Cantonese, English and MandarinImmediately availability or a short notice period will be an ADVANTAGE Interested candidates, please click APPLY NOW or send your updated resume to Scarlett Chan at scarlett.chan@randstad.com.hk