head of acquisition / growth, mobile app - apac ($1.8mil) in Causeway Bay

scarlett chan, randstad hong kong
job type
HK$ 120,000 - HK$ 160,000 per month

job details

causeway bay
marketing, digital & PR
job type
working hours
HK$ 120,000 - HK$ 160,000 per month
8 years
reference number
scarlett chan, randstad hong kong
+852 2232 3446
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job description

about the company.Our client is a leading financial services company in Asia. With new digital initiatives, our client is developing a new team to drive the commercialisation of a new mobile app product. about the team.
  • Report to the Head of Sales & Marketing
  • Lead a team of 3
  • International team dynamics
  • Remote / flexible work arrangement with offices in the major cities in the APAC region

about the job.
  • Develop strategic plans to drive the commercialisation of the mobile app
  • Work closely with the IT team / Product Management team to explore and enhance the customer journey, customer experience, product functions and product features
  • Work with the Marketing, Sales, Channel / Partnership team to execute joint-sales and marketing campaigns
  • Work closely with related BUs and external partners to develop strategic partnerships
  • Oversee the growth (retention and activation) and acquisition campaigns to acquire new users, retain and activate existing users, developing a sustainable customer ecosystem
  • Track and analyse the performance of the product with conversion funnel metrics
  • Build and grow the new Digital team

skills & experiences required.
  • Bachelor degree in Business, Marketing, IT, Operations or any related discipline
  • 8+ years of experience in digital marketing, e-commerce management, digital sales / acquisition, digital product management gained from digital / tech-driven companies
  • APAC / SEA exposure is a must
  • Excellent stakeholder management, team leading and interpersonal skills
  • Excellent command of English

Interested candidates, please click APPLY NOW or send your updated resume to Scarlett Chan at scarlett.chan@randstad.com.hk


commercialisation, growth, growth hacking, growth hacker, growth marketing, performance marketing, lead generation, traffic, organic growth, acquisition, retention, activation, digital solutions, sales, digital product, funnel, conversion


no additional qualifications required

educational requirements

Bachelor Degree