about the company. Our client is a listed company that offers premium consumer electronics products. Their business network covers widely across Europe, North America, the Middle East and APAC. To cope with their global expansions, they are currently looking for a
Associate eCommerce & Digital Marketing Director to be based in Hong Kong and bring in creativity, energy and inspirations!
about the team. Reporting to the Vice President, you will be a managing a diverse team of digital marketer across the APAC region. The client offers WFH option even during non-pandemic times.
about the job. - Lead critical digital transformation agenda for the brand and oversee the day to day operations of the region's digital activities
- Work cross functionally and regionally to drive eCommerce and digital transformation through key digital campaigns across eCommerce and marketplace platforms, from strategy to GTM executions
- Oversee all digital campaigns including but not limited to CRM, performance marketing, digital ads, SEO and SEM
- Support eCommerce activities to ensure marketing performance targets are reached (ROI, traffic, conversion, sell-thru, click rate, view rate etc)
- Collaborate with product and branding teams on new product development and product launch
- Drive on-brand omnichannel experience for the region and to meet the needs of eCommerce for certain markets
skills & experiences required.- Degree or above in Marketing, Business Administration or any relevant disciplines
- 8+ years of eCommerce and Digital Marketing experience within the FMCG/Retail sector is required
- Deep understanding in brand marketing with hands-on experience in full funnel marketing strategy
- Proven experience in platform implementation across various marketing tech tools including but not limited to Salesforce and Salsify
- Strong experience in media buys across social, digital, search, affiliate and other online channels
- Proficient in English and Chinese is required
- Team player, strong communication and people management skills
- Candidate with less experience will be considered as "Associate Director"; open to current Senior Manager candidates
Interested parties, please apply directly with your most updated resume, latest and expected salary package. Feel free to reach out to doris.wan@randstad.com.hk if you have any questions.