e-commerce | senior executive ~ manager - fmcg / luxury ($35k+) in Central and Western District

posted
contact
alexis ku, randstad hong kong
job type
permanent
salary
HK$ 25,000 - HK$ 50,000 per month
apply now

job details

posted
location
central and western district
specialism
marketing, digital & PR
job type
permanent
working hours
Full-Time
salary
HK$ 25,000 - HK$ 50,000 per month
reference number
91M0123971_1544824852
contact
alexis ku, randstad hong kong
apply now

job description

+ E-Commerce / Digital Marketing experience

+ Digital performance management

+ Strategic marketing planning

+ People management

about the company
Our client is one of the market leaders in luxury retail industry with their businesses covering global markets. Currently, they are looking for passionate talents to join them as Assistant Manager / Manager in E-Commerce team.
about the team
This position will work closely with cross-functional teams within the company as well as with external online partners/accounts to effectively manage and execute third-party selling partnership programs for China, including but not limited to, TMall and JD. Candidates should have prior experience in E-Commerce business and/or digital marketing.
about the job
  • Develop the Digital Marketing strategy and planks for APAC in line with the global brank marketing priorities and guidelines.
  • Work on creative ideas and concepts fro brand communication materials that align with the guidelines.
  • Deliver and execute effective and innovative integrated campaign strategies and best-in-class communication concepts.
  • Planning and executing of regional digital media plans including paid for digital advertising, social media plans, SEM and SEO.
  • Develop the content plan and manage social advertising of regional social media account; monitor the performance and tracking reports of local markets.
  • Regular competitor monitoring and reporting of digital activity.
  • Utilize strong analytical ability to evaluate end-to-end prospect and customer experiences across multiple channels and touch points.
  • Design, build and maintain the brand’s social media presence
  • Collaborate with agencies and other vendor partners
  • Drive regular measurement and reporting against performance of all digital marketing campaigns to identify opportunities and areas for improvement
  • Managing the digital marketing budget and working with vendors for best rates deals
  • Evaluate emerging marketing and sales technologies. Provide thought leadership and perspective for adoption where appropriate
skills & experiences required
  • Degree holder in digital marketing, online communication, advertising or related disciplines
  • At least 5 years relevant experience and strong in sourcing and managing online platforms
  • Solid marketing experience at international level, background in working at both HQ and Country level is preferred
  • Experience with media-neutral communications planning, media planning, setting KPIs, and track ROIs
  • Experience with digital media including strategy execution, content creation, setting KPIs and tracking results. Experience with social media is a must
  • Experience with agency management and agency processes
  • Professional knowledge of search engine optimization and search engine marketing
  • Excellent presentation and written communication skills
  • Forward thinking, self-driven leader with digital mindset
  • Excellent drive, judgment, creative insights and understanding of branded aesthetics
  • Proactive, practical and hands-on approach
  • Fluent in English and Mandarin, written and spoken
  • Proven ability to manage complex and multi-functional marketing projects, and to operate effectively in a changing and not always structured environment

Click “Apply Now” or send your CV to alexis.ku@randstad.com.hk to capture the opportunity. If you have any question, please feel free to contact Alexis Ku at +852 2232 3433.

skills

e-commerce, marketing, digital, SEO, SEM, analytics, B2B, B2C

qualification

+ Proven E-Commerce, Digital Marketing experience
+ Able to work with numbers and data
+ Strategic marketing planning
+ Digital performance management
+ B2C, luxury, FMCG, Product, Retail background

educational requirements

Bachelor Degree