summary

randstad hong kong
HK$1,000,000 - HK$1,500,000, per year, performance bonus & stock options
permanent
full-time

specialism
marketing, digital & pr
sub specialism
digital marketing
reference number
91M0167171_869915496341346485

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job details

Director of Multi-Channel Network, FoodTech | foodie / influencer / KOL management

Our client is among the biggest players in China in the area of FoodTech / B2B SaaS, supporting F&B businesses to start, manage and expand their outlets. With substantial funding, rapid expansion and growing market share, the company is looking for a Director to lead their overseas influencer development, management and operations.

about the company.

Headquartered in China
With 1,500+ employee
Closed series D funding with substantial financial support and is on its way to IPO
Looking to expand internationally to Hong Kong, Singapore, the U.S., etc
Fast-moving and dynamic working environment
Young and dynamic team

about the products & services.

One stop business-to-business (B2B) SaaS targeting F&B franchises and outlets
Solutions include business and customer database management, delivery and logistics, POS and payment, social media and content marketing, etc.

about the team.

Report to the Group CEO
Lead a team of executives, influencer managers and influencer agencies for MCN development, management and operations
Candidates out of Hong Kong (i.e. Singapore and the U.S.) could be placed in other locations by the need; You will look after the respective market of your location

about the job.

Lead teams to develop social media communities to build an efficient full-funnel strategy focused on targeted audiences across targeted regions (i.e. Hong Kong, Singapore, the U.S.)
Localise the company's Chinese assets on Xiaohongshu, Douyin and Bilibili into different international adaptations
Develop network and partnership with international food bloggers / foodies / food influencers / KOLs and their managers / agencies to produce creative assets on YouTube, Instagram, TikTok, etc.
Network with community members and identify community leaders, train and empower community leaders to participate on a more significant engagement level
Establish measurement and reporting structure to evaluate the impact of social strategies, track performance, KPI, ROI via social media management tools; Gather and analyze business information in an analytical approach with conversion funnel metrics
Stay current with and assess industry and social media trends, tools, platforms, innovations, and best practices

skills & experiences required.

Bachelor's degree in Business, Marketing, Creative, Communications or any related discipline
2+ years of experience in operations / marketing / business development / influencer management on international social media platforms
Solid understanding of trending social media platforms (i.e. YouTube, Instagram, TikTok, etc.)
Excellent stakeholder management, team building, team leading and interpersonal skills
Excellent communication in Chinese (Cantonese / Mandarin) and English

Interested candidates, please click APPLY NOW or send your updated resume to Scarlett Chan at scarlett.chan@randstad.com.hk

Director of Multi-Channel Network, FoodTech | foodie / influencer / KOL management

Our client is among the biggest players in China in the area of FoodTech / B2B SaaS, supporting F&B businesses to start, manage and expand their outlets. With substantial funding, rapid expansion and growing market share, the company is looking for a Director to lead their overseas influencer development, management and operations.

about the company.

Headquartered in China
With 1,500+ employee
Closed series D funding with substantial financial support and is on its way to IPO
Looking to expand internationally to Hong Kong, Singapore, the U.S., etc
Fast-moving and dynamic working environment
Young and dynamic team

about the products & services.

One stop business-to-business (B2B) SaaS targeting F&B franchises and outlets
Solutions include business and customer database management, delivery and logistics, POS and payment, social media and content marketing, etc.

about the team.

Report to the Group CEO
Lead a team of executives, influencer managers and influencer agencies for MCN development, management and operations
Candidates out of Hong Kong (i.e. Singapore and the U.S.) could be placed in other locations by the need; You will look after the respective market of your location

about the job.

Lead teams to develop social media communities to build an efficient full-funnel strategy focused on targeted audiences across targeted regions (i.e. Hong Kong, Singapore, the U.S.)
Localise the company's Chinese assets on Xiaohongshu, Douyin and Bilibili into different international adaptations
Develop network and partnership with international food bloggers / foodies / food influencers / KOLs and their managers / agencies to produce creative assets on YouTube, Instagram, TikTok, etc.
Network with community members and identify community leaders, train and empower community leaders to participate on a more significant engagement level
Establish measurement and reporting structure to evaluate the impact of social strategies, track performance, KPI, ROI via social media management tools; Gather and analyze business information in an analytical approach with conversion funnel metrics
Stay current with and assess industry and social media trends, tools, platforms, innovations, and best practices

skills & experiences required.

Bachelor's degree in Business, Marketing, Creative, Communications or any related discipline
2+ years of experience in operations / marketing / business development / influencer management on international social media platforms
Solid understanding of trending social media platforms (i.e. YouTube, Instagram, TikTok, etc.)
Excellent stakeholder management, team building, team leading and interpersonal skills
Excellent communication in Chinese (Cantonese / Mandarin) and English

Interested candidates, please click APPLY NOW or send your updated resume to Scarlett Chan at scarlett.chan@randstad.com.hk

experience
- 2 years
skills
- internet
- SaaS
- B2B
- marketplace
- e-commerce
- gig economy
- internet publishing
- crowd-sourced reviews
- online advertising
- FoodTech
- MCN
- Multi-channel network
- KOL
- influencer
- foodie
- social media
- YouTube
- TikTok
- Douyin
- Bilibili
- Instagram
qualifications
- no additional qualifications required
education
- Bachelor Degree

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we’ll give you a call.
Our consultant will call you to discuss your application and further career aspirations if you're suitable for a role.
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getting you registered.
If you’ve never worked with us before, we’ll need some basic additional pieces of information to confirm your eligibility to work in Hong Kong SAR.
4 of 8
compliance check.
Next, we just need to verify a few things - we’ll make the relevant compliance checks and keep you posted.
5 of 8
reference and background check.
As part of the process in ensuring you’re perfect for the role, we’ll make contact with any relevant references you’ve provided.
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the perfect job for you.
Our expert team will either arrange an interview for the role you’ve applied for, or if they believe there’s a better opportunity, they’ll suggest alternative options too.
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the interview.
If a job which you have applied for requires an interview, we will ensure you are fully prepared and know exactly what to expect - good luck!
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start your new job.
Congratulations, you’re ready to begin your new job. The team will ensure that you’re fully prepared for your first day.

SC

scarlett chan

growth director | demand, revenue optimisation (internet)
- Permanent
- HK$55,000 - HK$75,000, per month, excellent bonus
- Full-Time
posted 22 june 2022
Growth Director / Head of GrowthOur client is a leading internet company in Hong Kong and the region providing on-demand and subscription-based services to merchants and customers. With rapidly increasing users and highflying market share in the market, the company is looking for a Head of Growth to join the team. about the team.Report to the Marketing DirectorLead a team of 7Fast-moving and dynamic working environmentFlexible work arrangementYoung, dynamic and international team about the job.Define, develop and apply the AARRR (i.e. acquisition, activation, retention, referral & revenue) metrics to the marketing and business strategiesOversee campaigns to acquire new users, retain and activate existing users, and develop a sustainable customer ecosystemDevelop CRM campaigns based on customer segmentation and develop targeted offers, discounts and promotionsLeverage digital and media-related mechanisms to optimise business revenue Set targets, monitor KPIs, and set up mechanisms to measure multiple campaigns across many online channels, including SEO, SEM, social media, etc.Establish, monitor, analyse and evaluate the conversion funnel to achieve maximum ROI in marketing campaignsExecute tests (e.g. A/B testing), collect and analyse data, identify trends and insights to enhance the user journey and optimise the product Derive pricing strategies, develop special products, service packages and promotions to generate demands and revenueKeep abreast of the latest digital landscape, leverage new emerging channels and identify opportunities to accelerate growthWork closely with the wider marketing team and collaborate with different functions (e.g. Sales, Product, Community & Social Media, Content Marketing, etc.) for comprehensive campaign rollouts skills & experiences required.Bachelor's degree in Business, Marketing, Economics, IT, or any related discipline6+ years of growth / performance marketing / e-commerce experience gained in digital-driven business (e.g. online media, FoodTech, TravelTech, FinTech, banks, telecommunications, etc.)Solid knowledge of the digital landscape of the market in addition to strong analytical & problem-solving skillsProficiency in analytical toolkits (e.g. SQL, Python, R) is a big plusExcellent stakeholder management and team management skillsExcellent communications in English and Chinese Interested candidates, please click APPLY NOW or send your updated resume to Scarlett Chan at scarlett.chan@randstad.com.hk
view job
regional associate account director | quantitative research
- Permanent
- HK$40,000 - HK$50,000, per month, year-end bonus, attractive benefits
- Full-Time
posted 22 june 2022
Regional Associate Account DirectorWe're currently partnering with a global insight and data consultancy in finding a Regional Associate Account Director focusing on local and regional projects such as brand tracking/equity, segmentation, campaign analysis/insights with clients aross different sectors. You will be responsible in managing and identifying opportunities in accounts, project management/deliverables, understand the client's need, recommending appropriate solutions, analysis and translating data into meaningful insights. Concurrently you will also be coaching and providing guidance to junior team members.Job responsibilities: Manage accounts and be main contact point in the local and/or regional markets to ensure deliverable are delivered in a timely manner, client satisfaction/needsDevelop relationships with accounts to maximize account efficiency, profitability, retention and sustain existing businessResponsible in designing data-driven methodologies towards client's need Responsible in in-depth analysis to draw and translate meaningful insights to the client's need Identify and pursue opportunities by recommending appropriate solutions towards the client's needs Responsible in preparing and presenting business proposals/pitchesCoaching and providing guidance to junior team members to ensure continuous development and positive work environmentJob requirements:Degree holder in business related discipline, quantitative/statistic background is a bonusMinimum 5 years experience in market research agency with hands-on experience in quantitative analysisExperience in a client-facing and account management eg. account management, client success, business development Proactive, creative and relationship-oriented Strong communication, negotiation and interpersonal skillsAnalytical, detail-minded and forward-thinkingInterested candidates, please send updated resume to Tommy Wong at tommy.wong@randstad.com.hk
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corporate communications director | insurance, bank, fi
- Permanent
- HK$120,000 - HK$150,000, per month, & performance bonus
- Full-Time
posted 9 june 2022
Corporate Communications Director | insurance, bank, FIOur client is a top insurance company with a solid presence internationally. The company is looking for a Director to Lead the Corporate Communications Department. about the team.Report to the CMOLead a team of 7Flexible work arrangementAgile and dynamic work environment about the job.Develop strategic corporate communications plans, inc. external communications, internal communications, ESG, crisis & issue management, etc.Spearhead communications strategies, develop and uphold branding and positioning principles for the company Develop and maintain solid relationships with Finance and Business media, pitch relevant media outlets and journalists for executive interviews and media coverageProduce and review communications contents and materials on print and digital channels that align with the corporate branding directionPlan and organise events for the public and different stakeholders Keep abreast of the news and updates from the government, regulatory bodies and industry stakeholders, and be the spokesperson and contact point of enquiriesWork closely with external stakeholders (e.g. regulatory bodies, vendors, media, etc.) and internal departments in crisis and issue management protocols Establish the reputation risk management framework and ongoing monitoringDesign and drive the ESG / Corporate Responsibility strategiesKeep abreast of the latest ESG trends and industry best practices Work closely with the HR department to derive comprehensive and timely employee engagement programmes skills & experiences required.Degree in Communications, Journalism, Marketing, Business or any related disciplineMinimum 12+ years of experience in corporate communications / public relations / publicity / public affairs in sizable banks / financial institutions / insurance companies / financial services providerExcellent stakeholder management and interpersonal skillsExcellent command of Cantonese and English; Mandarin is a big plus Interested candidates, please click APPLY NOW or send your updated resume to Scarlett Chan at scarlett.chan@randstad.com.hk
view job

director of mcn | foodie influencer kol management, foodtech.

job details

experience

skills

qualifications

education

the application process.

apply with randstad.

we’ll give you a call.

getting you registered.

compliance check.

reference and background check.

the perfect job for you.

the interview.

start your new job.

get in touch

scarlett chan

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