about the company.
The company is a sizable group with multiple lifestyle business lines. With continuous investment in digitalization, the company is looking for a Digital Marketing Manager to join the corporate Digital function.
about the team.
- Report to the head of Digital
- Join a financially stable company and a dynamic work environment
- Lead a team of 3
about the job.
- Work with other teams within the Digital Function to understand business objectives, oversee the yearly planning and budget on digital marketing & CRM strategy
- Design and lead the implementation of digital marketing campaigns across various channels, e.g. website, app, social media platforms, EDM, paid media, etc. to raise brand awareness and drive sales/traffic
- Lead the development of communication content and schedule, including mobile app push notifications, email marketing and social media posts to engage consumers
- Set targets, monitor KPIs, and set up mechanisms to measure multiple campaigns across many online channels
- Collaborate closely with relevant teams and stakeholders to establish CRM digital marketing workflow and best practices
- Collaborate with other marketing functions for the delivery of comprehensive marketing and communications campaigns
skills & experiences required.
- Bachelor's degree in Marketing, Communications, Business, or any related discipline
- 8+ years of experience in CRM and digital marketing
- Experience in retail, consumer products, F&B, and FMCG would be a plus
- Experience in content marketing and website & mobile apps development
- Excellent stakeholders management and interpersonal skills
- Excellent communication skills in Cantonese and English; Mandarin would be a plus
Interested candidates, please click APPLY NOW or send your updated resume to Miyako Ho at email@example.com
- Similar opportunities: https://www.randstad.com.hk/jobs/q-miyako/
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