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digital marketing manager - ecomm in Hong Kong

doris wan, randstad hong kong
job type
HK$ 40,000 - HK$ 45,000 per month

job details

hong kong
marketing, digital & PR
job type
working hours
HK$ 40,000 - HK$ 45,000 per month
5 years
reference number
doris wan, randstad hong kong
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job description

about the company.

Our client, as a trading company, is recognized for innovation, speed-to-market and indepth knowledge of the Chinese cigar consumers and is committed to delivering profitable growth for their business partners. They are developing the company presence in Greater China in the area of prestige cigar and smoking accessories. To cope with their expansions in HK and China, they are currently looking for a Digital Marketing Manager to join the Marketing & eComm team to bring in new inspirations. about the team. You will be reporting to the Marketing Director and manage a small team to support your daily operations. You will also work cross-functionally with IT, Merchandising and Sales departments on potential digital campaigns in the region. You are not required to be a regular smoker, but would be nice if you are passionate in knowing more about the cigar world. about the job.
  • Collaborate cross functionally to build digital plan on how to enlarge creativities and to circulate brand messages via utilization of different platform seeding, paid social AD and company .com
  • Monitor and share digital trends, competitor updates and industry news
  • Evaluate effectiveness of digital marketing activities to achieve KPIs and improve ROI
  • Accelerate eCRM strategy with impact, building on data qualification and analysis
  • Improve all paid search tactics including SEO tactics, keyword search, on-page optimization and link building
  • Manage budget, internal resources and agencies
skills & experiences required.
  • Bachelor Degree in Business, Marketing or any other relevant disciplines
  • 5+ years in Digital and eCommerce Marketing; with China market experience will be a PLUS
  • Experience in alcohol or tobacco marketing will have advantage
  • Open to candidates from other consumer products field
  • Hands on experience in managing .com marketplace is a MUST
  • Proficient in Cantonese, Mandarin and English is required
  • Enthusiastic team player with an affiliation for tech
  • Candidates with less experience will be considered as Assistant Manager

Interested parties, please apply directly with your most updated resume, current and expected salary. Feel free to reach out to for any questions you might have.


no additional skills required


no additional qualifications required

educational requirements

Bachelor Degree