crm manager - fmcg in Hong Kong

doris wan, randstad hong kong
job type
HK$ 40,000 - HK$ 45,000 per month

job details

hong kong
marketing, digital & PR
job type
working hours
HK$ 40,000 - HK$ 45,000 per month
5 years
reference number
doris wan, randstad hong kong
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job description

about the company.

Our client is a known company with more than 12,000 employees worldwide. They develop innovative products and solutions, leading their customers from health to beauty. They are committed to being environmentally-friendly, reducing carbon footprint and supporting communities, while delivering safe and effective products. To cope with the growing market in Asia, they are currently looking for a CRM Manager to base at their Hong Kong office and bring in new inspirations. about the team. The office is located at one of the busiest commercial area in Hong Kong. You will be working in a close-knit team where soft skills are as important as expertise. You will be given real autonomy and constant exposure to the latest innovations. about the job.
  • Responsible for the continuous improvement of loyalty program and mobile APP to engage and recruit members as well as to grow lifetime value
  • Manage CRM vendors through salesforce and ensure customer cases are handled timely
  • Lead VIP campaigns and communicate cross functionally to ensure smooth operations
  • Lead the team on CRM monthly data analysis and post-purchase engagement
  • Share CRM reports with relevant stakeholders to maintain internal communications
  • Lead the planning and execution of social CRM projects from idea generation, budget planning, user flow and automation flow design on social media across touchpoints to improve recruitment and retention
  • Collaborate with sales team to ensure CRM/Loyalty program is operating efficiently
  • Responsible for the process of data migration from saleforce to HQ

skills & experiences required.
  • Degree or above in Marketing, Business Administration, Quantitative Marketing or any relevant disciplines
  • 5+ years in CRM Marketing, in the FMCG/personal care field
  • Strong analytical and presentation skills
  • Ability to multi task and work in a fast pace environment
  • Expertise on consumer experience on online channels
  • Proficient in Cantonese and English is a MUST
  • Advanced in MS Excel

Interested parties, please apply directly with your resume, current and expected salary package. You may reach out to if you have any questions.


no additional skills required


no additional qualifications required

educational requirements

Bachelor Degree