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crm automation manager, b2b, segmentation, lead nurturing.

job details

summary

    job details

    about the company.

    Our client is a b2b SaaS MNC that has very strong global and APAC exposure. The company is a leading player in the industry and powered by its expertise-enabled technology platform, they enable its partners / clients to expand businesses across the globe and maintain great employee experiences. Due to their aggressive expansion plan in Asia, they are partnering exclusively with us to look for an experienced Regional CRM Automation Manager to join their Regional Marketing Operation Team.

    about the team.
    • Report to Regional Director of Marketing Operations
    • team of 10-11
    • Join a young and energetic team, hybrid working environment
    • Join a dynamic workplace with cultural diversity
    about the job.
    • lead customer segmentation strategies, act as the primary point of contact for digital campaigns, event planning, customer profiling email marketing request
    • maximise and automate email marketing channel, create rules of engagement, design email journey for prospect and customer. Be one of the most effective demand generation channels
    • design dynamic email engine to nurture prospect and customer according to customer preference and behaviour, developing the highly- complex or industry- approaches to drive the development of broad reaching programs/designs
    • establish research guidelines, best practices and standards
    skills & experiences required.
    • experiences working in b2b companies, technologies, bank, software, fintech, etc.
    • around 5 years experiences in customer segmentation, lead nurturing, marketing automation and/or web analytic
    • strong knowledge in using marketing automation technology, especially email automation tools
    • strong interpersonal, problem-solving, data-driven decision makint skills
    • ability to work independently and provide concrete recommendations
    If you’re interested in this exciting opportunity please don’t delay and click APPLY NOW or for more information, you can reach out to Elizabeth Ho at elizabeth.ho@randstad.com.hk

    about the company.

    Our client is a b2b SaaS MNC that has very strong global and APAC exposure. The company is a leading player in the industry and powered by its expertise-enabled technology platform, they enable its partners / clients to expand businesses across the globe and maintain great employee experiences. Due to their aggressive expansion plan in Asia, they are partnering exclusively with us to look for an experienced Regional CRM Automation Manager to join their Regional Marketing Operation Team.

    about the team.
    • Report to Regional Director of Marketing Operations
    • team of 10-11
    • Join a young and energetic team, hybrid working environment
    • Join a dynamic workplace with cultural diversity
    about the job.
    • lead customer segmentation strategies, act as the primary point of contact for digital campaigns, event planning, customer profiling email marketing request
    • maximise and automate email marketing channel, create rules of engagement, design email journey for prospect and customer. Be one of the most effective demand generation channels
    • design dynamic email engine to nurture prospect and customer according to customer preference and behaviour, developing the highly- complex or industry- approaches to drive the development of broad reaching programs/designs
    • establish research guidelines, best practices and standards
    skills & experiences required.
    • experiences working in b2b companies, technologies, bank, software, fintech, etc.
    • around 5 years experiences in customer segmentation, lead nurturing, marketing automation and/or web analytic
    • strong knowledge in using marketing automation technology, especially email automation tools
    • strong interpersonal, problem-solving, data-driven decision makint skills
    • ability to work independently and provide concrete recommendations
    If you’re interested in this exciting opportunity please don’t delay and click APPLY NOW or for more information, you can reach out to Elizabeth Ho at elizabeth.ho@randstad.com.hk