You are successfully logged out of your my randstad account

You have successfully deleted your account

chief marketing officer (cmo).

job details

summary

    job details

    about the company.

    Our client, a leading consumer retail company is looking for a Chief Marketing Officer to lead the marketing function and to manage a team of 10 young, dynamic marketing team managers.

    about the team.
    This newly created oppotunity reports directly to the CEO, founder of the Business.

    about the job.

    • Lead the marketing team for setting vision, strategy, and direction to be aligned with business objective and go-to-market strategy for the full vendor portfolio.
    • Develop and execute the growth marketing strategy to drive the company's key performance metrics including pipeline, revenue, net retention, upsell, and growth targets.
    • Build brand awareness, including positioning. Enhance brand equity against competitions.
    • Plan and manage the marketing budget on a monthly, quarterly and annual basis and allocate funds to maximize ROI, including to ensure compliance regulations are consistent and adhered
    • Identify and plan differentiated and impactful marketing strategies, all on and off-line activities to deliver high performance marketing initiatives and outcomes.
    • Collaborate with product teams, front line sales operation teams and other marketing teams to define and lead growth initiatives that drive acquisition, retention, expansion, and referrals in each segment, including vendor, end user, channel partner etc..
    • Collaborate with sales to ensure proper process and management of marketing leads to support exceptional efficient lead scoring, lead management, enhanced data quality, and improved lead quality.
    • Formulate the strategy, design, execution, operations of business’s lead management processes, marketing databases, marketing automation, and track the performance in order to plan, report, and conduct analyses.
    • Work closely with different teams to enhance marketing automation tools and work process across data collection, cross CRM, B2B, BI platform integration.
    • Participate in various ad hoc assignments when necessary.


    skills & experiences required.
    • Possess a recognised university degree preferably in Business, Marketing, communications, or related disciplines.
    • 10+ years in Marketing management experience in the consumer goods industry. Overall marketing experience in MNC, working in retail industry is a plus.
    • Proven commercial marketing experience specifically in strategy, market intelligence, social media, content development and packaging.
    • Good project management experience.
    • Excellence in Marketing Operations capabilities to drive Marketing Operation Excellence and Governance.
    • Financial and analytical mindset to drive profitable Marketing P&L and use Big Data and Business Intelligence to drive opportunities and operation excellence.
    • An engaging and hands-on individual, highly capable of operating and excelling at the strategic and tactical positions.
    • Resourceful and problem-solver, who is comfortable with new technologies and concepts.
    • Strong in Excel, PowerPoint skills, project management experience, problem solving skills, analytical/critical thinking skills, and system mapping process documentation.
    • Excellent command in written and spoken English Cantonese and Mandarin.
    • Able to leverage people, best practices, and technology to create and continuously improve cross functional workflowsor wellness is highly preferred.
    • Possess strong leadership ability with prior experience in managing a successful team.



    Interested individuals can click apply now and send through an updated resume in WORD format. For a more comprehensive list of current opportunities, please visit https://www.randstad.com/jobs/q-hong-kong/ or contact Boris Lee at + 852 2232 3497 or email boris.lee@randstad.com.hk

    #humanforward

    about the company.

    Our client, a leading consumer retail company is looking for a Chief Marketing Officer to lead the marketing function and to manage a team of 10 young, dynamic marketing team managers.

    about the team.
    This newly created oppotunity reports directly to the CEO, founder of the Business.

    about the job.

    • Lead the marketing team for setting vision, strategy, and direction to be aligned with business objective and go-to-market strategy for the full vendor portfolio.
    • Develop and execute the growth marketing strategy to drive the company's key performance metrics including pipeline, revenue, net retention, upsell, and growth targets.
    • Build brand awareness, including positioning. Enhance brand equity against competitions.
    • Plan and manage the marketing budget on a monthly, quarterly and annual basis and allocate funds to maximize ROI, including to ensure compliance regulations are consistent and adhered
    • Identify and plan differentiated and impactful marketing strategies, all on and off-line activities to deliver high performance marketing initiatives and outcomes.
    • Collaborate with product teams, front line sales operation teams and other marketing teams to define and lead growth initiatives that drive acquisition, retention, expansion, and referrals in each segment, including vendor, end user, channel partner etc..
    • Collaborate with sales to ensure proper process and management of marketing leads to support exceptional efficient lead scoring, lead management, enhanced data quality, and improved lead quality.
    • Formulate the strategy, design, execution, operations of business’s lead management processes, marketing databases, marketing automation, and track the performance in order to plan, report, and conduct analyses.
    • Work closely with different teams to enhance marketing automation tools and work process across data collection, cross CRM, B2B, BI platform integration.
    • Participate in various ad hoc assignments when necessary.


    skills & experiences required.
    • Possess a recognised university degree preferably in Business, Marketing, communications, or related disciplines.
    • 10+ years in Marketing management experience in the consumer goods industry. Overall marketing experience in MNC, working in retail industry is a plus.
    • Proven commercial marketing experience specifically in strategy, market intelligence, social media, content development and packaging.
    • Good project management experience.
    • Excellence in Marketing Operations capabilities to drive Marketing Operation Excellence and Governance.
    • Financial and analytical mindset to drive profitable Marketing P&L and use Big Data and Business Intelligence to drive opportunities and operation excellence.
    • An engaging and hands-on individual, highly capable of operating and excelling at the strategic and tactical positions.
    • Resourceful and problem-solver, who is comfortable with new technologies and concepts.
    • Strong in Excel, PowerPoint skills, project management experience, problem solving skills, analytical/critical thinking skills, and system mapping process documentation.
    • Excellent command in written and spoken English Cantonese and Mandarin.
    • Able to leverage people, best practices, and technology to create and continuously improve cross functional workflowsor wellness is highly preferred.
    • Possess strong leadership ability with prior experience in managing a successful team.



    Interested individuals can click apply now and send through an updated resume in WORD format. For a more comprehensive list of current opportunities, please visit https://www.randstad.com/jobs/q-hong-kong/ or contact Boris Lee at + 852 2232 3497 or email boris.lee@randstad.com.hk

    #humanforward