chief marketing officer, b2b, saas in Causeway Bay

posted
contact
scarlett chan, randstad hong kong
job type
permanent
salary
HK$ 70,000 - HK$ 85,000 per month

job details

posted
location
causeway bay
specialism
marketing, digital & PR
job type
permanent
working hours
Full-Time
salary
HK$ 70,000 - HK$ 85,000 per month
experience
8 years
reference number
91M0153056_1615593604
contact
scarlett chan, randstad hong kong
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job description

Chief Marketing Officer

about the company.Our client is a fast-growing SaaS company based in Hong Kong with multiple products and solutions, providing support on event management to businesses across different sectors. Headquartered in Hong Kong, our client has footprints in a number of Asian counties and is looking to expand the team.



about the team.

  • Report to the Marketing Director
  • Lead a team of 5 with a dotted reporting line from regional teams
  • Young and energetic team
  • Dynamic workplace with cultural diversity

about the job.

  • Spearhead integrated branding, marketing and communications campaigns, raising brand awareness
  • Identify the potential area of revenue growth and penetration, defining client segments, characteristics, size, etc.
  • Develop and lead strategies for market penetration, capturing the market share
  • Plan and lead effective growth marketing plans for client acquisition, activation and retention by performance-driven and data-driven marketing activities (e.g. SEM, SEO, paid advertisement, etc.), bringing traffic and generating organic leads
  • Define, monitor and evaluate KPIs and ROI targets for marketing campaigns, making timely adjustments and remedy
  • Work closely with Product Design, Product Management, Business Development and other relevant functions, optimizing growth campaigns and delivering thorough strategies
  • Gather and analyze business performance and information using relevant Bi tools
  • Manage and communicate with internal and external stakeholders in an efficient approach

skills & experiences required.

  • Degree holder of Marketing, Communications, Business, IT or any related discipline
  • 8+ year of solid marketing experience
  • Experience in B2B businesses and SaaS companies is a MUST
  • Must be digital savvy, familiar with relevant analytical tools (e.g. Google Analytics, Tableau, Power BI, etc.)
  • Result-driven and sales-driven mindset
  • Team leading experience in a MUST
  • Excellent stakeholder management and interpersonal skills
  • Excellent communication skills in Cantonese and English

Interested candidates, please click APPLY NOW or send your updated resume to Scarlett Chan at scarlett.chan@randstad.com.hk

skills

growth, growth hacking, growth hacker, growth marketing, performance marketing, lead generation, traffic, organic growth, acquisition, retention, activation, SEO, SEM, digital marketing, B2B marketing, SaaS, Software as a service, digital solutions

qualification

no additional qualifications required

educational requirements

Bachelor Degree