brand manager, fmcg/food&beverages in Hong Kong

ann fung, randstad hong kong
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hong kong
marketing, digital & PR
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ann fung, randstad hong kong
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job description

about the company
Our client is a well-known FMCG MNC leading in the market. Currently, they are looking for a Brand Manager to join their organisation. Ideal candidates should be equipped with solid Brand Marketing experience gained from Principle Companies.

about the job
  • Take leadership in the creation and execution of marketing and brand strategies/plans for product categories assigned, driving achievement of the company's overall business objectives in the business unit.
  • Full spectrum of product management responsibilities; Consumer insights, New Products Development, as well as developing Go-to-Market Strategies to achieve the company's business objectives.
  • Constantly review and analyze sales and marketing data to evaluate product performance and provide recommendation to increase sales and market shares.
  • Initiate regional new product development plans and renewal of existing products by collaborating with cross-functional teams in global and regional offices.
  • Develop a road map of products for assigned product categories.
  • Plan and conduct relevant consumer insights study; integrate into new product development to create winning product concepts.
  • Analyze industry, market and competitive data to improve product features for new and/or existing services to ensure market competitiveness and product relevance.
skills & experiences required
  • Bachelor degree in any function
  • Relevant brand marketing experience preferably from FMCG Princples
  • Strong project management abilities; capable of prioritizing and handling multiple projects simultaneously under tight time constraints
  • Excellent interpersonal and influencing skills

Interested parties please click "APPLY NOW" or email to


no additional skills required


no additional qualifications required

educational requirements

Bachelor Degree