assistant vp, acquisition marketing, leading telecoms in Hong Kong

posted
contact
tinky leung, randstad hong kong
job type
permanent
salary
HK$ 60,000 - HK$ 65,000 per month
apply now

job details

posted
location
hong kong
specialism
marketing, digital & PR
job type
permanent
working hours
Full-Time
salary
HK$ 60,000 - HK$ 65,000 per month
reference number
91M0130971_1553506117
contact
tinky leung, randstad hong kong
apply now

job description

Assistant VP, Acquisition Marketing, Leading Telecoms (Premium Segment)

Responsibilities:

  • Formulate and implement the marketing plan and strategy to expand the market share for designated market segments by managing various outreach channels to both new and existing customers
  • Analyse business trends and consumer insights to reach the acquisition and retention goals, engagement tactics and enhanced customer experience, by working closely with cross-functional departments and channels
  • Explore business development opportunities and build relationship with external partners and affiliates. Devise and implement joint promotion campaigns that will grow business
  • Oversee pricing and profitability of products and services and carry out portfolio actions to increase profitability
  • Plan and define user requirements for system / service enhancement initiatives
  • Monitor and understand industry and competitive trends, reviewing the impact and providing intelligent recommendations to management
  • Handle other ad-hoc projects as assigned to cope with business objectives

Requirements:

  • University graduate in Marketing, Management or related disciplines
  • Minimum 8 years’ relevant experience in customer acquisition fields , preferable in exclusive credit card area
  • Results-driven with creative and strong marketing sense as well as business acumen, and flexible individual with strong people skills
  • Responsible, analytical, independent and self-motivated, with excellent communications skills and able to work under pressure
  • High proficiency in both written and spoken English and Chinese is essential

Please contact Tinky at tinky.leung@randstad.com.hk or 2232 3437

skills

no additional skills required

qualification

no additional qualifications required

educational requirements

Bachelor Degree