assistant brand manager - fmcg/personal care.

about the company.Our client is one of the most reputable manufacturers who fully integrates pulp and paper in the world. It is internationally recognised in over 100 countries. They are committed to support the work performance of executives by delivering premium quality office stationery products. To cope with their local expansions, they are currently looking for a Assistant Marketing Manager to join and bring in new inspirations.about the team.Reporting to the General Manager, you will also work closely with the HQ on localising marketing direction and strategies. You will be supported by a small team for your day to day operations. You are expected to collaborate with your internal sales team and external retailers to ensure marketing campaigns are implemented effectively.about the job.Formulate, drive, plan and implement ATL & BTL marketing strategies, ensuring budget and yearly planResponsible for all channels' BTL activities with a heavy focus on B2BWork closely with external vendors on marketing productions, media relationship and market insights sharing to ensure desired KPIs are achievedCollaborate internally with sales team on implementing effective trade strategies for the purpose of achieving business targetsManage social media platforms to ensure communication direction is aligned with offline channelsskills & experiences required.Degree or above in Marketing, Business Management, Public Relations or any relevant discipline5+ years of relevant marketing experience, preferably within the consumer goods/FMCG/retail sectorExperience with B2B marketing is a PLUSExcellence in English and Cantonese communication is requiredSelf-starter, able to work under pressure and a team playerInterested parties, please apply directly with your most updated CV including your latest and expected salary package. Feel free to reach out to doris.wan@randstad.com.hk if you have any questions.

CRM Manager / Marketing Manager | shopping mall (immediate) Our client is a sizable property developer with a solid local and regional presence. The company is looking for a CRM Manager to join the Marketing function of one of its flagship shopping malls. about the team.Report to the Head of MarketingLead a team of 4-5Supervise a sizable Customer Services TeamAn international corporate culture with excellent fringe benefits about the job.Develop CRM directions and annual strategic plans for the shopping mallLead and guide the execution of CRM plansDrive user acquisition and retention of the loyalty programme by member activation activitiesDevelop CRM-related digital and online communications plans (inc. website, SEO, SEM, social media, mobile app, etc.)Develop partnerships and maintain close relationships with tenants for joint marketing and promotional activitiesMonitor and evaluate the performance of CRM campaignsExtract, analyze, and report on customer-related activities (e.g. consumption behaviours, member segmentation, acquisition, activation, retention, referral, etc.)Supervise and monitor the Customer Services team, ensuring quality and high-standard customer servicesCollaborate closely with other marketing functions (e.g. Digital, Event, Public Relations, etc.) to deliver comprehensive marketing campaigns and satisfactory customer journey skills & experiences required.Bachelor's Degree in Marketing, Communications, Business, or any related discipline8+ years of experience in CRM in a fast-moving retail environmentExperience in shopping malls is a MUSTExcellent team management, stakeholder management and interpersonal skillsExcellent communication skills in Cantonese, English and MandarinImmediately availability or a short notice period will be an ADVANTAGE Interested candidates, please click APPLY NOW or send your updated resume to Scarlett Chan at scarlett.chan@randstad.com.hk

APAC Marketing Manager (Growth)Our client is fast-growing e-Commerce wholesale marketplace where they have been one of the market leader during the COVID period in connecting global personal care, skincare and cosmetics brands to retailers. With a much more digital driven era, they are looking to transform the wholesale business model.We're partnering with them in finding a newly created APAC Marketing Manager. The individual will need to be a hands-on leader and be able to develop brand strategies to build the brand awareness and competitiveness on a global scale, to ensure the e-commerce platforms is the go-to marketplace in the minds of brands and retailers. The individual will also gain exposure to machine learning algorithms in their digital strategies to guarantee positive ROI.Job responsibilitiesResponsible in formulating online brand plan to reach objectives, brand positioning and positive growth/performance.Develop digital brand marketing strategies (performance, growth, acquisition) to drive brand awareness and lead generation in the region to acquire/partner brands and retailers to utilise and connect through the marketplace Formulate SEO/SEM strategies to drive presence, growth, positioning and competitivenessDevelop tailored go-to market strategies targeting the different brands and retailers in the market Practical leader in developing, coaching and expanding team to ensure continuous development and motivated teamIntegrate and utilize CRM strategies to the marketing plansCross-functional team collaboration to optimize and drive personalized digital marketing strategies Job requirementsDegree holder in business, marketing and/or related discipline Minimum 6 years performance/growth marketing in marketplace/e-commerce or SaaSGlobal/regional exposure is preferred Leadership experience in guiding and coaching team member is preferred Experience in end-to-end digital marketing campaign Analytical, creative, strong interpersonal skills, strong business acumen and problem-solver Self-motivated, team player and results-drivenOpen to Candidates from agency backgroundInterested Candidates, please send updated resume to Tommy Wong at tommy.wong@randstad.com.hk or click 'apply' below.